Are you breaching copyright with your web video? & How to avoid doing so…
May 8th, 2012Having video on your website is ever getting more popular, and becoming an increasingly important marketing tool. As it has become easy and cheaper to create video, it’s become more accessible for small businesses to add videos about their products, services and business as a whole to their website. It can be a really effective [...]
Great success as speaker at Business North West, Manchester
April 20th, 2012We were pleased to be selected to speak at Business North West 2012 earlier this week. Speaking on ‘Effective Websites in a Social World’ I took attendees through some must-haves for creating an effective website in the light of the social media revolution. The talk was held in The Times Think Digital learnShop, it was highly attended, with all seats filled and people spilling out to the sides of the area . We got some fantastic feedback including …
Contemporary Art Space Chester – exhibition ‘Mothers’
March 13th, 2012It was great to make our first visit to CASC – Contemporary Art Space Chester, at the Kingsway campus of Chester University. The Mothers exhibition is a collection of 50 artworks…
Getting your logo right – don’t be a dingbat!
February 28th, 2012Getting the right logo for your business is a careful art. This one element is given the job of encapsulating you, your business, what it’s all about. It has to not only appeal to your target market, to catch their eye, but it also needs to send the right message. All in less than a second…
Masterclasses for professionals, business start-ups & established businesses
February 14th, 2012We are pleased to confirm that we are one of the range of specialists offering advice and training through WorkBiz Academy. WorkBiz Academy, operating from Chester, but working across the North West, is the culmination of the expertise and years of experience of founder Karen Gould and her team of mentors, specialists, and trainers….
Free Social Media/Web surgery for ThisLadyLoves advertisers
January 30th, 2012Last week we launched our special offer for advertisers with ThisLadyLoves.com. Every month you will get the opportunity to book a free Social Media/Web Surgery with us, when you attend the ThisLadyLoves networking coffee morning, at The Ring O’ Bells, in Christleton. The first session was a great success and I was able to [...]
Is your brand effective? Some points to consider…
January 17th, 2012The meaning of a brand, over recent years has shifted, and has come to mean the complete experience that people, whether they are customers, suppliers, or staff get when they interact with your company. So it includes your logo,but also includes your products, your office, the way you and your staff speak to clients, in fact , probably hundreds of nuances either consciously decided upon by you, the business owner, or unconsciously created as the business has developed. So despite the fact you are no doubt hugely busy I’m reminding you to keep an eye on the detail. Here’s how…
Review and improve your website for 2012
January 11th, 2012Traditionally January is when we spend time looking back to the past and forward to the future, so now is the time to do this with your business website. It won’t take hours on end, but could prove really valuable in moving your business forward in the new year….
Happy Christmas & New Year!
December 23rd, 2011It’s our last day before closing for the Christmas hols and we just wanted to take a moment to say thanks to each and all of you for a fantastic 2011….
How to make your business “mobile-friendly” for customers, things to consider…
November 15th, 2011How to make your small business mobile friendly is a continuation of the mobile future post I wrote last week. Our take on making your small business more ‘mobile friendly’ can be split into 2 main points; 1. Review and adapt your existing business and marketing practices with mobile in mind; 2. Take up greater opportunities for sales and marketing in a ‘mobile world’. This is far from exhaustive but here are just a few things to consider for each of these points, to get you going…
A mobile future – what does it mean for small businesses?
November 8th, 2011There’s a buzz about the mobile revolution at the moment, statistics flying around about take up of smart phones vs desktop computers. In some cases a sense of panic that everything is going to change and if you’re not ready you’ll be left behind. But what does the mobile revoultion/evolution or whatever you like to call it, mean for small businesses and what do you need to do to ensure you’re not left behind?
Are you using social media effectively? Ways to measure its impact on your business.
October 31st, 2011More and more businesses are now using the power of social media to help their business. But what is success on social media? Many businesses focus on counting the number of followers/fans/connections on the relevant media whether that’s Twitter, Facebook, Linkedin or any other of the many many platforms out there. But I want to encourage you to look beyond this simple figure as there is a lot more to be gained